Training Doyens

 

Your company’s competitive advantage is best defined by answering the question  “ what makes your company better from your competition? ”  It could be a unique range of products and services that your company offers or just a spin on the way they are offered which makes customers prefer your company over others. Knowing your competitive advantage is extremely crucial so you can strategically place your organization ahead of others. For this you need to analyze the strengths and weaknesses of your competitors and understand how your company can bridge the gaps to improve the system. Another important aspect is understanding your target customers and building strategy to attract them towards your products and services. Successful companies focus much on making their offerings unique to create an advantage that is sustainable over time and helps them outperform their competitors. Many organizations, however, misidentify their competitive advantage and focus on the unimportant...

As you start the new year with a new zeal to take your business to the next level of success, there is one very important thing that you need to focus on apart from scaling up or optimizing the processes – looking for and identifying  new business opportunities . For business growth and survival it’s crucial that you continually strive to reach new markets and win new clients or customers. Many entrepreneurs live under the delusion that if they create a product or service, customers will automatically buy it. However, in today’s fiercely competitive market, you need to put in a lot of efforts to make people interested in your products or services. If you want to expand your business, you need to keep looking for new opportunities that support its growth. Here are the 4 effective ways of identifying new business opportunities. Pay Attention to Your Customers When you interact with your customers, pay attention to what they say about your products, services and the indus...

Small Business Statistics

David Rohlander David Rohlander The CEOs Coach, David Rohlander, Inc Years of Experience:  40+ years Areas of Expertise:  Professional Speaking, Executive Coaching and Guiding Entrepreneurs David Rohlander's  passion is helping executives create a masterpiece personally and professionally. That's why he wrote, "The CEO Code," a Best Seller on AMAZON. That success resulted in Penguin/Alpha Books asking David to write "IDIOT'S GUIDES: Management Skills" released in December 2014. David has "been there & done that" in the military, academia and business. His experience and expertise enable him to deliver for you:  IMPACT - When you survive bullets and missiles on 208 combat missions as a USAF fighter pilot it gives you an edge, a focus and a "can do" attitude. RELEVANCE - Understanding people comes from knowledge, (MBA in Finance, grad work with Peter Drucker and years of university teaching.) Experience (Merrill ...